Groovy Sputum

The WordPress Driven Church

I was at prayer meeting a week ago and one of the requests that has been on the list for a while is for a person to coordinate community relations for the church. I inquired about this and found out that it is primarily a need to promote “Experience Bethlehem”, the church Christmas ministry. Anyway, the conversation lead to discussion about a church web site and I discovered that Clear Fork Alliance does not have one and the creation of one is not eminent. I told Pastor Mike that I have done that kind of thing before and would be interested in working on it if needed. He said he would check with the person who had been working on a site and get back to me. Well, last Wednesday at prayer meeting, PM said that I could have at it.

For some time I have been thinking about how to make a church web site into more than just a virtual visitors guide. I mean, let’s face it, that’s what the majority of church sites are. A static list of data that never is updated. Since Joe average visitor prefers to find info via the web, the site is used the way a yellow pages ad or newspaper listing was used 20 or 30 years ago.

Then I watched my wife blog. Man, can Valerie blog! I’m proud to say that there are no Google Ads adorning her blog and she is in it purely for the relationship building value blogging brings. It is the growth in her relationships that really started me thinking about having a church web site be a ministry.

That’s when the light went on. Why not make the church site a blog? Why limit the content of a church site to static data like times, locations, and a list of core beliefs? Why not allow the people in the church to express themselves by posting about their lives…what God is doing, how He is working, their faith in Him. Readers (church members and potential visitors) would be able to better know the body of believers and see what the church is REALLY about. Let’s face it, can a person really know what a church is like by looking at a picture of the building and reading their mission statement?

I think it would be great to have two main areas: static info that will serve as an advertisement for potential visitors and a blog area where there are new postings daily or weekly. Obviously, in order to have new posts, we will need writers to submit work and topics for them to write about. Here are some possibilities I have thought of:

• Testimonies: church members can write their testimonies out and we could post a new one each week. What a great way for church members to get to know each other. This would also be a great witness for unbelievers about how God reaches and changes lives.
• Pastor post: the pastor could submit a weekly post about whatever is on his heart. It could be a message to the church, something that God is doing in his life, or whatever. This would be a way for people to know the “lead dog” better.
• Age group posts: church members might write about various topics for children, youth, singles, family, seniors, etc.
• Discipleship: these could particularly be posts about topics that pertain to new Christians to help them grow.

I think if we had 2 or 3 regular people submitting posts weekly and then asked people for testimonies (we could post a new one each week), we could have enough new content to keep the site fresh. If people wanted to subscribe to the RSS feed, they could even get the posts delivered to their in-boxes! Also, if there is anyone into photography or video production, this could be a great way for them to express themselves.

I will post on how this church blog goes. I think the biggest challenge is going to be to make it visually look like a church site rather than a blog. Also, getting writers on board with the concept of it being a ministry may be a challenge. We’ll see how it goes.